About us
The Aurora is a beautiful and stimulating place. It is timeless, but always with a unique touch. With such an inspirational eye for detail that reflects joie de vivre, affinity and pleasure for art, culture and design. We welcome you in a place that feels very safe and recharging. We offer you unexpected elements throughout customer experience.
We try to be social, we try to be cosmopolitan and we try to be fair. But why you might think we just try? In our opinion you can always improve and that is #everythingwelove.
Brigitte, Jörg, Melanie & Philipp Aukenthaler
Social
We believe in the future and the power of youth, we believe we will become a stronger and fairer society if we help those who need help. We are all humans on the same planet and our purpose is to work together to make it an even lovelier and better place. So, we are trying to make our contribution, too.
Cosmopolitan
We love art, we love culture and we love different perspectives. That’s why we organize and contribute to a wide range of events. We love to live in the midst of life and so do our guests!
Jazz Festival
We are main sponsor of the Merano Jazz Festival and are host the final workshop concert in our hotel. We offer so a rare possibility to meet national and international superstars of Jazz.
Merano Jazz Festival
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Theatre
We are main sponsor of the stage plays of the Südtiroler Kulturinstitut taking place at the Puccini Theatre right next to our hotel. Meet actresses, actors and the public after the concert at our bar.
Südtiroler Kulturinstitut
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Appuntamento a Merano
Once a year Merano is hosting an important meeting of renowned journalists and writers talking about multicultural subjects in the world. The event is organized by Passirio club and the city library of Merano. The Hotel Aurora not only sponsors the event but is also proud to have some of these outstanding personalities as its guest.
Appuntamento a Merano
Südtirol Festival Merano
It is probably the most important music festival in South Tyrol and internationally renowned. A rich variety of finest performances including classical and baroque music, jazz and world music, chamber and vocal music and concert films are taking place at the Kurhaus only a few steps away from the Hotel Aurora. From the first beginning in 1986 ago we host smooth after concert dinners and have so become the place-to-be for music lovers. Usually a good occasion to meet and applause personally to musicians and conducerts.
Südtirol Festival Merano
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Yoga Meeting Merano
The Hotel Aurora is one of the main sponsors of the Yoga Meeting in Merano. Enjoy courses, conversations as well as astonishing teachers. The meetings takes place at the Kurhaus right next to the Hotel Aurora.
Yoga Meeting Merano
Dinner Events
We are holding different dinner events at our restaurant throughout the year. Especially looking for new cultural experiences to combine local with foreign cuisine. One of our favorite is the Wagyu Dinner Event in cooperation with a local wagyu beef farm, owned and managed by Stefan Rottensteiner. Our guests experience a high class dinner created by our restaurant Chef Gennaro Santoro and inspired by Japanese guest Chef. To be repeated. Stay also informed for other events. Restaurant Fino
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Merano WineFestival
The festival is surely one of the most important wine festivals in Europe and overseas. The Merano WineFestival is more than just an event; it’s an outright think-tank. It provides an international platform for exchange between producers, industry leaders, professionals, and consumers. It is truly a proper benchmark for high quality and an optimal reference for discerning buyers. Every company selected is part of the wine-world’s elite. The Hotel Aurora is only a few steps away from the festival and is proud to have some of the most renowned wine producers as our regular guests. Always have a look for our special events during the festival.
Merano Wine Festival
Fair
We have a responsibility towards our planet and the people living on it. We believe that only by working together, each one contributing by using fair products, we can achieve a truly global change. That’s why we have an eye on sustainable food, beverage, cosmetics and general behavior.
General Behavior
In general we at the Hotel Aurora have always a look on a sustainable behavior, waste separation and the use of natural products
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Eggs
Eggs from happy free-range chicken
Schlernhof
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bread
Daily fresh bread from local traditional bakeries. Organic and handmade
Ultner Brot & Erb Brot
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Honey
A local historic beekeeper farm on the mountains
Bienenhof Plattner
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fish
Only the freshest fish from a wonderful local fish farm
Fischzucht Schiefer
South Tyrol Speck
We get famous Speck Alto Adige PGI in its finest quality from one of the most renowned butcher in South Tyrol
Siebenförcher
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Apple Juice
At our restaurant and breakfast you will find apple juice of a quality you never tasted before - purely organic of course and from the mountains
Leitnerhof
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Cheese
Enjoy our cheese selection from local alpine dairies and affineurs
Sennerei Burgeis & Capris & Eggemoa & Affineur Hansi Baumgartner
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Coffee
In our bar and restaurant you will only find the best quality of one of the leading coffee roasters in Italy. The ¡Tierra! coffee is organic, sustainable and because of social and environmental high standards it is even UTZ certified.
Lavazza
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Tea
Bioteaque stands for sustainable enjoyment from the Alps: with high-quality organic teas that are grown without chemical additives and with respect for nature, they combine environmental awareness and full flavour. The diverse tea blends offer pure Alpine power in every cup.
Bioteaque
Patisserie
Andreas Acherer's creations have received awards at an international level and his pastries have become part of the prestigious Relais Dessert, the exclusive circle of haute patisserie to which the 80 best pastry chefs from all over the world belong. Moreover, he is the only Italian admitted to the prestigious association of Swiss chocolatiers Chaîne Confiseur. He obtains the 3 Gambero Rosso cakes with a score of 91.
Andreas Acherer
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cosmetics
Inspired by the craftsmanship of pharmacists in the early 20th century, Naturals Remedies features a selection of the best formulations in a modern interpretation of traditional notes and organic grade ingredients.
Naturals Remedies
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paper
We nearly use exclusively paper with FSC certification. In our office as also in all our print products.
Forest Stewardship Council